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Halo and Starbay to form partnership |
Halo and Starbay have announced their intent to enter into a long term partnership. By signing a letter of intent both parties have outlined a possible investment transaction, which upon completion, will see Halo holding a minority stake in Starbay. Both companies will work together to formulate a strategy that will best penetrate each market, with an expanded product selection and a strong customer service offering.
Halo and Starbay joined forces to jointly showcase their individual collections for the first time at last month’s International Furniture Fair Singapore. Both Halo’s and Starbay’s designs are influenced by the golden era of travel as well as the colonial period. Moreover, both believe in the quality of traditional craftsmanship and a hand-crafted product, and use materials that contribute to a sustainable environment.
“This strategic alliance offers an exciting expansion to Starbay’s current worldwide distribution with the addition of Halo’s strong network,” says Jean Mouret, founder, Starbay.
“Starbay is a great brand and lovely business with an awesome collection,” says Timothy Oulton, creative director and owner of Halo. “Their quality is outstanding and both our brands are strong, unique yet completely complementary.”
Halo and Starbay will be shown for the first time in the UK at Halo’s upcoming At Home Show in June.
www.abestfurniture.com info@abestfurniture.com
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